"Just
like a fat kid trying to suck choc chip ice off his own chest, we've
decided to combine two of our great loves in life: food and t-shirts.
To get the ice cream ball rolling, we've asked 22 of the sweetest
artists and designers from around the world to come up with their own t-shirt design based on one of our
22 delicious flavours.
Each design will then be printed onto 22 limited edition tees and made
available exclusively for 22 day right here on lifelounge.com. And if
that wasn't sweet enough, proceeds from all sales will then go to
charity to help feed the homeless."