Rich guys get to have all the fun. There are countless James Bond-ian gadgets aimed solely at the mega rich; their cars (plural) have top speeds that fall just short of the sound barrier; and they can basically buy their way out of any legal battle (just ask OJ Simpson).
The newest toy hitting the market for the über-rich is the Ferrari Hasselblad. Sure, it’s an entry-level Hasselblad H4D (which still retails for around the same price as a Prius). But instead of merely screaming, “Yeah, I can afford a Hassy,” this edition shouts that you’ve, well, got way more money than you know what to do with.
The collaborative medium-format camera is finished in Ferrari’s “rosso fuoco", or fiery red, and sports Ferrari’s iconic shield emblem.
Prices haven’t yet been announced for the run of high-end cameras limited to 499 units, but they’re sure to go for much more than the average Joe can afford. Hell, they’re sure to go for much more than the well-above-average Joe can afford. Expect to see these exclusively in the hands of the world’s most elite princes and princesses soon. As for the rest of us poor kids, we’ll just have to hope that Holga teams up with KIA or Saturn or something.
More at hasselbladusa.com