You can spot a Swedish label a mile away. Usually sleek, subtle and schmick as
fuck. Whyszeck is no exception, although their back-story is a little
different. Since 2004 Whyszeck collaborators Fredrik Pira and Christian Cerna have been creating music and fashion together. The Stockholm-based label is essentially a band turned fashion label.
Their mostly black, white and grey Autumn / Winter range is inspired by the mod movement but has some cosy, comfy-looking sweaters and cardies too. They focus heavily on quality tailoring and minimalistic designs.
More at
whyszeck.com. Via
selectism.com.