Los Angeles-based label
Crooks and Castles has – like
Orri Henrisson and
Rocksmith – enlisted the help of some ladies to model their summer 2011 collection. While it might not give you the greatest idea of how the garb will actually fit on a fella (how tricky is it to imagine a box tee-shirt, though?), it's probably not going to hurt sales. Or it won't hurt their website's traffic, at the very least.
The collection is pretty standard; logo crewnecks and plaid button-ups – but there's a bit of a boxing gear this season, with silky shorts and zippered sweats. Lots of bright colours so people can see you sweating your way up a hill, like in a Rocky training montage.
More at
crooksncastles.com.