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Assistant Editor of Lifelounge and TLC enthusiast.

Levi's Friends of MOCA

POSTED BY SineadStubbins ON 03 DEC 2012 @ 01:00 PM
Image and video hosting by TinyPic

Want a t-shirts designed by Gael García Bernal, Xu Bing, Mariko Mori and Santigold? The creative brains of Intel and the Levi’s have made that possible.

The international FRIENDS OF MOCA campaign has made it to Australia, offering limited edition t-shirts made by the world's most wonderfully eccentric minds. First unveiled at Museum of Contemporary Art (MOCA) in Los Angeles last month, FRIENDS OF MOCA is a part of Intel’s Ultrabook Experience, with the aim of supporting creative learning.

Australians can purchase the limited edition tees from Levi’s Australian flagship store Melbourne Central, for RRP$39.95 Accompanying the t-shirts instore will be an Ultrabook installation that will display the latest convertible Ultrabooks for the public to play with.

FRIENDS OF is a program that supports of creative learning and social causes around the world, and provides an opportunity for the Levi’s and Intel to collaborate with influential creatives across all mediums. The partnership harnesses the power of technology, design, craftsmanship and partnership to bring to life meaningful skill sharing programs and resources for young people both in Australia and around the world.

More at intel.com.


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